As a healthcare practitioner, a coach, a doctor, and an advocate for health, I already know that you have a passion for serving people. You want to go out in the world, do good work, and see people happy, healthy, whole and thriving. Of course, that’s what you want. Otherwise, why go into a field where there is so much push back in the community? So, you go out and do your thing. You help people, but you notice that you are not helping as many people as you could. You are not making as much of an impact as you thought you should. And quite honestly, you are not making the amount of money that you should be making. Why is that?
Well, it’s simple. Your audience needs to hear MORE from you! It is time to elevate your expertise. It’s time to do more to get your message heard. It’s time for you to start thinking outside the box and move beyond your comfort level to share the knowledge that you have.
It’s a NOISY world!
There is a lot of noise in the world today. A WHOLE lot of people telling your audience what they should be doing, what they should be eating, and who they should be. You know it. You’ve heard it too, right? There are a lot of messages out there that your customers are hearing and sometimes it’s hard for them to see you, hear you, and remember you. That’s why it’s time for you to do more. Think outside the box of just hanging up your shingle and expecting the world to come to you because of the work you do and how much you can help them. They SHOULD do that, but the reality is that they won’t. You’ve got to do more. You’ve got to step out there to let them know who you rare.
What to do to have them hear you
If you want your audience to hear you and see you as the go-to leader in your area, then you need to start speaking that regularly. Thy need to get messages in different ways and much more often. Basically, you need to step your game up, Playa!
5 Ways to Step Your Game Up
There are 5 different ways that you can step your game up and elevate your expertise in this noisy world. Over the next few weeks, I will go into greater depth for each of them so be on the lookout.
- Write your book
- Public Speaking
- Start a Podcast
- Create a blog
- Social media
All of these methods are ways that you can raise your message above the noise and have your ideal clients hear you. You don’t necessarily have to go into ALL of these, but you most definitely should choose a few of them and immerse yourself in it so that your presence is known. If you want to help more people, then elevate above your peers and reach your audience.